Knowledge Hub

Explore our insights into selling on the Amazon marketplace, providing you with guides, tips and advice on how to amplify your brands presence. Improve your knowledge on the benefits of amazon account management, paid advertising and Amazon search engine optimization.

Enhancing Your Amazon Reputation: Building High-Quality Reviews the Right Way

As an Amazon seller, building a strong reputation is essential for success. Positive reviews not only boost your credibility but also attract more customers to your products. However, it’s important to understand the risks associated with unscrupulous practices like brushing scams and the significance of obtaining high-quality reviews through ethical means.  Learn more about the problems with brushing scams, the importance of genuine reviews, and provide actionable tips for Amazon sellers to enhance their review

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5 expert tips on how to optimise your Amazon listings

Just like Google, Amazon is like a search engine of its own, meaning that optimisation needs to be at the top of your to-do list when it comes to your product listings.  The difference between Amazon and Google, though is that bigger brands tend to do better on Google due to backlinks and domain authority, Amazon only cares about the relevance of a product in conjunction to a consumer’s search (along with reviews and price

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5 reasons to avoid duplicate listings on Amazon

Brands may become flippant about there being duplicate listings of their products on Amazon, as long as the sales are coming in what is the harm? What these brands fail to realise the detrimental long-term effect these duplicate listings could be having on a brand unless dealt with quickly. Here are six compelling reasons why you want to make sure you don’t have any duplicate listings on Amazon. 1. They can damage your brand’s reputation

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5 ways to keep aggressive competitors at bay on Amazon

Amazon Marketing Services (AMS) are a fantastic way for sellers to increase their conversions on Amazon, particularly in competitive categories. However, if you find you are constantly being outbid by a competitors with a higher budget or are being bullied out of bidding there are a few things you can do to keep these aggressive competitors at bay. 1.   Register your brand with Brand Registry If you’re a manufacturer or brand owner that is being overshadowed

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